What does it mean to have a website that is properly configured? Most people have heard the phrase "Search Engine Optimizations," or "SEO." Over the years there have been certain tricks and techniques that companies have used to get websites "on the front page of Google" and many companies spend thousands of dollars per month to these companies. The problem is that Google and Bing know what these tricks are so they change the rules. This forces these SEO companies to come up with new tricks.
Here is a secret to SEO: There is no secret to it.
If you create a website that follows three very basic rules, you will get the exposure you need with the major search engines. These rules are:
- Have a website that is structured properly. Proper structure lets the search engines know what your website is about.
- Be mobile ready. More than 80% of internet traffic is on a mobile device. If you are not mobile responsive, the search engines will ignore you.
- Have a well-written content. It is not enough to repeat your town and what you do all over your website. Content needs to be well-written using language that is easy to read and easy to understand. Seach engines have gotten extremely intelligent, you can use real language without those old school tricks SEO companies like to use.
Boxer Media is an online presence provider that will create a properly formatted, well-written, and great looking website. We work on most common platforms depending on your preference. If you do not have a preference, we will listen to your requirements and make the appropriate suggestions. We have built and maintain websites on platforms such as MotoCMS, WordPress, Wix, Weebly, and Squarespace.